Webinar
In this webinar, you will discover the tools that science provides for sales and marketing professionals to use psychological influence. We will move away from gut feeling and replace it with facts. To start, we will cover the foundations of psychological influence, followed by concrete examples on how to harness science to accelerate sales and marketing.
The webinar speaker is Markus Kivikangas from Steinheide. Markus operates at the interface of science and business, specializing in the commercialization of scientific knowledge and innovations. Before becoming an entrepreneur, Markus worked at the University of Helsinki and Aalto University in research projects on marketing, management, and brain function. His personal mission is to make sales and marketing leaders aware that, with the help of science, they can make both better strategic and tactical decisions with over 95% certainty.
Register by 19th of November 8.00 at the latest. This event will be held in English.
Welcome to register to the webinar!
Organizer: Marketing Professionals Committee
The Finnish Business School Graduates is a professional and labour market organisation for university-level business school graduates and students. The members are affiliated to 25 local graduate associations and 14 student associations across Finland.
The community of business school graduates is formed by The Finnish Business School Graduates, local graduate associations and local student associations.
Organizer
Helsingin Ekonomit
heko@heko.fi
Ratavartijankatu 2, 00520 Helsinki
